Tag: marketing

I find it amusing yet disturbing how mainstream running footwear brands try to enforce their belief that there’s something wrong with your body. Somehow you’re born with deficiencies that prevent you to run, thanks to running shoes a remedy was found. Too funny!

Image courtesy Remember when you were a kid? You raced around the playground or the yard for hours at a time, somehow managing not to hurt yourself despite your lack of $150 running shoes and custom-made $400 orthotic inserts. There’s a growing sense in many quarters that your childhood impulse…

Why is the naked human foot viewed as less attractive then the rest of our body? Who can we thank for this? Fashion designers, footwear companies, the effects of wearing shoes all day (read: stinky feet)….. I don’t know… The reasoning and source of this anti-foot propaganda has always interested…

Many of you might have seen the MBT shoes. If you’ve taken a flight in the past 2 years or so and flipped through those entertaining in-flight shopping mags, then you’ve seen these silly shoes. Recently, the marketing company behind this brand of shoes launched their “anti-shoe” campaign. This ad…