Skora, a minimalist footwear startup, is seeking a social media intern/volunteer.
To learn about this opportunity please visit: http://skorarunning.com/intern/

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June 2009 retail figures* are showing that:
‘Motion Control’ shoe sales fell 13%, ‘Stability’ shoe sales fell 2%,
while ‘Neutral’ cushioned running shoe sales increased by 16%.
I think this is much more than seasonal trend, it’s proof that consumers and runners alike are searching for shoes that are ‘less‘ rather than ‘more’.
In a related post on Time, [...]

Due to popular demand, we’ve just added an eNews (email) subscription on skorashop.com. Be the first to know!

We promise not to share your e-mail address with anyone. And we’ll only email you when there’s something important to share.
Tell your friends, would ya? Use the little envelope icon below to send them [...]

I’ve received a number of emails asking* if Skora shoes would be appropriate to wear to work (the office).
This question makes for a fantastic blog post!
Many of us (including shod runners) would like nothing more than to go around the office barefoot, or at least in our socks. Too bad we can’t.
There are a number [...]

Pronounced “score-ah” or “skoorah” ….

Those of us that run barefoot understand the benefits. Those of us that observe runners run barefoot (aka Barefooters) question why. Meanwhile, there is another group of (shod) runners and non-runners alike, beginning to question if “traditional” running footwear is harmful or helpful. This new blog will serve not only as a forum for discussion, [...]