We’ve been indoctrinated to believe that when running shoe companies develop new “advanced” materials (without real scientific evidence proving their benefit) that these advancements are better for us. They still call it “technology”, but do not let you be fooled.

Humans have been barefoot for several million years (~2 million actually). It means that our bare feet have the ability to carry us around on all kinds of surfaces – hard ones as well as soft ones. It means that we have the ability to adapt ourselves to our surroundings.

Okay, I’ll admit it, I stare at runners. I do. I can’t help looking at nearly every runner that I see. Driving to work in the morning I’ll find myself slowing down just enough to catch a few strides of a morning runner. It amazes me how dramatically running shoes alter, err… break, something as primitive and hard-wired within us as running.