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Archives for the ‘Features’ Category

Nike setting sights on a green future

By David • Nov 16th, 2008 • Category: Features

[photo: Freshnessmag.com]
Footwear giant Nike has revealed plans to reach 100% of footwear production of its (”baseline”) Considered standards by 2011, all apparel by 2015, and equipment by 2020. You can download these ’standards’ that Nike has set for itself here.
On October 28th, 2009, Nike President and CEO, Mark Parker, started the keynote address by [...]



Getting Back to Nature

By Kristen • Nov 16th, 2008 • Category: Features

I’ll admit I raised an eyebrow when I heard of barefoot running, but I asked myself why not. My initial concerns were merely a reflection of what most shoe companies and allopathic doctors a like drill into our heads. Though I am not a barefoot runner as of yet, I am all about getting back [...]



‘You Walk Wrong’ article: BEST Comment!

By David • Oct 26th, 2008 • Category: Features

If you read the fantastic NY Mag article by Adam Sternbergh titled ‘You Wrong On’, you know that what followed was a colorful exchange of comments. If you missed the article here’s the link.
There was one comment (dated 4/23/08 3:05pm) that stood out. It stood out because it addressed the black or white thinking that [...]



Your ‘Arch of Triumph’

By David • Oct 26th, 2008 • Category: Features

Low/flat arches, high arches, normal/neutral arches. You’ve heard these terms, and like many, probably look to athletic shoes manufacturers (and running magazines) to point you in the right direction. To cure the handicap you seemingly poses. But do you?
I personally have somewhat low/flat arches. Yet, I’ve been running injury free for [...]



Take it from the pro’s

By David • Oct 22nd, 2008 • Category: Features

Gymnasts, dancers, martial artists and specialty performers.
What do they have in common?
They’re naked from the ankle down.
Our foot & ankle is designed perfectly through evolution. This relatively small part of the human body contains 26 bones, 33 joints and over 100 muscles, tendons & ligaments.
By being barefoot, our bodies are capable of [...]



Look at the difference

By David • Oct 20th, 2008 • Category: Features

Look at the difference between the same runner wearing shoes versus barefoot, and the position of her feet as they’re about to make contact with the ground.
[These are images have not been staged, directed or altered in Photoshop. You can find these two images on popular micro-stock photo sites, ie. dreamstime.com]

On the left: The [...]



more stuff made to replace often

By David • Oct 17th, 2008 • Category: Features

An excellent edutainment short video. Click the image above or visit http://www.storyofstuff.com.
“The Story of Stuff is a 20-minute, fast-paced, fact-filled look at the underside of our production and consumption patterns. The Story of Stuff exposes the connections between a huge number of environmental and social issues, and calls us together to create a [...]



POLL: barefoot at the office

By David • Oct 15th, 2008 • Category: Features

I’ve received a number of emails asking* if Skora shoes would be appropriate to wear to work (the office).
This question makes for a fantastic blog post!
Many of us (including shod runners) would like nothing more than to go around the office barefoot, or at least in our socks. Too bad we can’t.
There are a number [...]



what is "skora"

By David • Oct 12th, 2008 • Category: Features, Random

Pronounced “score-ah” or “skoorah” ….



the start of BarefootRunner.com

By David • Oct 12th, 2008 • Category: Features

Those of us that run barefoot understand the benefits. Those of us that observe runners run barefoot (aka Barefooters) question why. Meanwhile, there is another group of (shod) runners and non-runners alike, beginning to question if “traditional” running footwear is harmful or helpful. This new blog will serve not only as a forum for discussion, [...]




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